Ernie Ball Paradigm electric guitar strings are amazingly resistant to rust and breakage — and whether you earn a living with your guitar or not, that’s a big deal. These plasma-treated strings deliver classic Slinky tone along with advanced engineering that can withstand aggressive players. And even if you travel with your guitar often, or live in a salty-aired coastal region, Paradigm strings will stay rust-free for a very long time. Kenny Wayne Shepherd couldn’t break ’em. John Petrucci couldn’t break ’em. Guitarists at Sweetwater haven’t been able to break Ernie Ball Paradigm guitar strings either, and we expect you’ll eventually get bored trying.